Rupa is a digital and traditional marketing strategist who has worked for some of the most recognized brands across a diverse array of industries. She has developed innovative digital and traditional marketing programs that enhance the customer experience, increase online revenues and customer growth and retention, while driving brand awareness.
She knows what truly drives online conversions, sold-out product launches, customer retention and customer experience. It’s how well you connect products and services with the customers your trying to help.
Rupa has worked with The Home Depot, Verizon Wireless, WebMD, Georgia Natural Gas and Cox Communications. Her in depth experience developing and executing multi-channel programs and campaigns includes email, digital display, e-commerce, SEO/SEM, social strategy, brand advertising and direct mail. She possesses the ability to lead cross-functional teams, business partners and senior executives. Additionally, she has won AiMA awards and internal sales incentives.