Learn. Grow. Connect

Communicators in non-profit organizations quite frequently deal with greater communications challenges to more audiences on smaller budgets. How do communicators in this realm help raise funds; empower volunteers and paid employees; impact policy; drive the social conversation around an issue all while advancing awareness of their organization and their mission? Come learn from leaders in […]

Learn how Atlanta Track Club continues to build on its 55-year-old history, host the world’s largest 10K every Fourth of July, and position Atlanta as #runningcityusa. During this luncheon, you’ll hear from Atlanta Track Club’s Executive Director, Rich Kenah, and Director of Marketing and Communications, Jay Holder, as they share insights into how Atlanta Track […]

“6 Steps to Build & Monetize Your Personal Brand” — practical things you can do today to make a difference in your industry and help YOU stand out. What do creative and creative leaders today struggle with the most? The who, what, where and how to present themselves off and on-line in the digital landscape. […]

Creating A+ Social Content on a C- Budget Do you have huge budgets for creating social content? We didn’t think so. In the age where content is key, how are you being scrappy when it comes to content creation? Join Social Media Club Atlanta for coffee and light bites and share tips and tricks on […]

Email is more powerful than ever. There is no marketing medium more effective than email at converting lower-funnel customers. It’s personalized, interactive, integrated and intimately connected to your paid and social campaigns (and more). And now, it’s fueled by data from your CRM and AI. In other words, email is the most effective and intimate […]

As B2B Marketers, we know we need to better integrate our Marketing with our Sales team’s efforts. But to drive our company to improved sales performance, what leadership steps should we take to achieve this alignment? With a background in both corporate Sales and Marketing, John Troutman found answers through extensive case-study research with Atlanta […]

How do companies navigate an emerging public relations crisis? While this is the sort of thing that celebrities deal with on a regular basis by ramping up PR combat tactics, brands may not be as prepared to switch into damage control mode. With the current state of social media, readiness and timeliness are key to […]