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The Social Shake-Up – POSTPONED

May 12, 2020 @ 10:30 am - May 14, 2020 @ 3:45 pm

POSTPONED – CHECK BACK FOR 2020 SHOW UPDATES!

The only social media conference of its kind in the world—focused on using social media to “shake up” your brand, your sales, your customer engagement… and your company

The Social Shake-Up features breakthrough thinking and real connections with other marketers across Corporate America. With a speaking faculty featuring carefully curated speakers and more than 1,000 attendees featuring social media’s top movers and shakers, you’ll get ideas to move yourself and your brand forward.

You’ll hear from marketers who understand the place of social in business and you’ll participate in provocative discussions about what’s next and how you need to prepare. Whether you’re with a consumer, business-to-business or nonprofit, a small, medium or Fortune 50 company, The Social Shake-Up will have something–many things–for you.

We’ll have interactive sessions, case studies, panel discussions, fireside chats, clinics and more focused on Social Strategy, Integrated Comms, Customer Experience, Video, Monitoring, Data, Facebook, Snapchat, Instagram, Twitter, LinkedIn, Content Marketing, Mobile, Crisis Management, Podcasting, Blogging, Social Good, Visual Storytelling, Paid Social, Organic Social, SEO, Online Communities, Customer Mapping, Talent Retention, Measurement and Social Commerce.

  • Every speaker will share an example of out-of-the-ordinary social media success; if the initiative did not shake things up in some way, you won’t hear about it
  • We will respect your time and intelligence. In other words, no duds on stage, and no sessions that run over
  • We understand your need to eat good food, network with interesting people and get some fresh air

Register today to join over 1,000 of your marketing peers for the 2020 Social Shake-Up Show.

TUESDAY, MAY 12

10:30 AM – 12:30 PM
Morning Excursions
2:30 PM – 4:30 PM
SEO and SEM Workshop (Included With All-Access Registrations)
2:30 PM – 4:30 PM
Social Media Crisis Management Workshop (Included With All-Access Registrations)
2:30 PM – 4:30 PM
Social Media Measurement Workshop (Included With All-Access Registrations)
2:30 PM – 4:30 PM
Social Media on a Shoestring Workshop (Included With All-Access Registrations)
2:30 PM – 4:30 PM
Video Storytelling Workshop (Included With All-Access Registrations)
4:30 PM – 6:00 PM
Reception

WEDNESDAY, MAY 13

8:30 AM – 9:30 AM
Breakfast & Opening Keynote with Twitter’s Leah Feygin: Make Your Content Unforgettable
10:00 AM – 10:30 AM
How to Partner With Micro and Macro-Influencers
10:00 AM – 10:30 AM
Making Sound Decisions Via Social Media Monitoring
10:00 AM – 10:30 AM
Building an In-House Content Studio
10:00 AM – 10:30 AM
The Rise of Twiplomacy: Marketers’ Role in the Social Platform Reshaping the World
10:00 AM – 10:30 AM
Unsession: Platform Walkthroughs: Instagram Stories, Snapchat & TikTok
10:45 AM – 11:15 AM
How to Craft a Social Media Policy That Covers All Your Bases
10:45 AM – 11:15 AM
How to Repurpose Content for Facebook, Instagram, Pinterest, Twitter, Snapchat & TikTok
10:45 AM – 11:15 AM
Tactics for Multicultural Campaigns That Don’t Miss the Mark
10:45 AM – 11:15 AM
WTF: W(hat) T(o Do With) F(acebook)
10:45 AM – 12:00 PM
Master Class: How to Prove ROI on Social Media
11:30 AM – 12:00 PM
A Training System for New Social Media Employees
11:30 AM – 12:00 PM
Shelter in a Tweetstorm: Prepping for & Surviving a Social Media Crisis
11:30 AM – 12:00 PM
Unsession: Tools & Channels Roundtable
11:30 AM – 12:00 PM
Creating Breakthrough Content For LinkedIn
12:00 PM – 12:30 PM
Ask Me Anything, Network & Explore the Marketplace
12:30 PM – 1:30 PM
Lunch & Keynote with Amber Mac: How to Regain Attention in a Noisy World
2:00 PM – 2:30 PM
LinkedIn & Twitter & Podcasts, Oh My: The Road to Standout Thought Leadership
2:00 PM – 2:30 PM
Data Storytelling for Social Marketers
2:00 PM – 2:30 PM
Making the Most of Employee Advocates
2:00 PM – 2:30 PM
Advanced Strategies for Social Care & Listening
2:00 PM – 2:30 PM
Unsession: How to Capture Quality Smartphone Footage
2:45 PM – 3:15 PM
Fireside Chat: Chief Social Officer? The Landscape for Social Media Careerists
2:45 PM – 3:15 PM
How Not to Get Sued on Social Media
2:45 PM – 3:15 PM
How to Staff a Social Media Department
2:45 PM – 3:15 PM
Is Your Brand Ready for Podcast Primetime?
2:45 PM – 3:15 PM
Unsession: Live Social Media Audit
3:15 PM – 3:45 PM
Coffee Break
4:30 PM – 6:00 PM
Reception
3:45 PM – 4:30 PM
When Brands Take a Stand

THURSDAY, MAY 14

8:45 AM – 9:45 AM
Morning Keynote with LEGO’s James Gregson: Building Social Equity Brick by Brick
10:00 AM – 10:30 AM
The Social Platforms & Marketing Tech That Will Dominate 2021 & Beyond
10:00 AM – 10:30 AM
Unsession: Editing Video, Images & Audio for Social Media
10:00 AM – 10:30 AM
Fireside Chat: Instagram Features and Tactics to Know
10:00 AM – 10:30 AM
Going Native: Prioritizing the Social Media KPIs That Matter
10:00 AM – 10:30 AM
Watch and Learn: Visual Campaigns That Broke Through the Noise
10:00 AM – 11:15 AM
Master Class: Make the Most of Paid Social at Any Budget
10:30 AM – 11:15 AM
Live Podcast Recording & Networking Break
11:30 AM – 12:00 PM
Fireside Chat: Day in the Life of an Influencer
11:30 AM – 12:00 PM
Stop The Scroll: The Secret to Thumb-Stopping Content
11:30 AM – 12:00 PM
How to Reframe Your Marketing Partnerships for ROI
11:30 AM – 12:00 PM
Wide Reach: Make Your Social Content Accessible to Everyone
12:00 PM – 12:30 PM
Ask Me Anything, Network & Explore the Marketplace
12:30 PM – 1:30 PM
Lunch & Conversation with Sephora’s Emmy Berlind: Building an Inclusive and Authentic Influencer Community
1:45 PM – 2:15 PM
Social Media for the Army of One
1:45 PM – 2:15 PM
Lead Gen for Social Media
1:45 PM – 3:00 PM
Master Class: SEO Tactics for Social Media Marketers
2:30 PM – 3:00 PM
How to Engage Fans With UGC and Calls-to-Action
2:30 PM – 3:00 PM
How to Ensure You’re FTC Compliant
2:30 PM – 3:00 PM
Fireside Chat: Twitter, Facebook or Insta? Choosing the Channels That Work
3:15 PM – 3:45 PM
Integrating Social With PR & Sales
3:15 PM – 3:45 PM
TikTok: Driving Engagement With a Branded Content Plan
3:15 PM – 3:45 PM
How to Get GIFs Right on Social
3:45 PM
Conference Adjourns
Registration Options Oct. 31-Dec. 31
(Super Early Bird)
Jan. 1-Feb. 15
(Early Bird)

Feb. 16-Mar. 27
(VIP)
Mar. 28-April 30
(Last-Chance)
After May 1
(Regular Rates)
All-Access Pass
This pass includes access to:
-A May 12 pre-conference workshop
-The Social Shake-Up Show
-All networking events
$1,295 $1,495 $1,695 $1,895 $2,295
Main Conference Pass*
This pass includes access to:
-The Social Shake-Up Show
-All networking events
$1,145 $1,345 $1,545  $1,745 $2,145

Details

Start:
May 12, 2020 @ 10:30 am
End:
May 14, 2020 @ 3:45 pm
Event Category:
Website:
https://www.socialshakeupshow.com/overview/

Organizer

Venue