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The Social Shake-Up
May 7, 2018 - May 9, 2018
| Registration Options | March 1 – March 28 (Super Saver) |
March 29 – April 18 (Shaker Special) |
Apr. 18 – May 7 (Regular Rates) |
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| All-Access Pass This pass includes access to: -A May 7 pre-conference workshop -Movers & Shakers Awards Luncheon -The Social Shake-Up Show -All networking events |
$1,890 | $1,990 | $2,390 | |
| Social Shake-Up Pass* This pass includes access to: -Movers & Shaker Awards Luncheon -The Social Shake-Up Show -All networking events |
$1,595 | $1,695 | $2,095 |
MONDAY, MAY 7
11:00 AM – 4:00 PM
Registration Opens
1:00 PM – 4:00 PM
How to Plan and Execute a Live Stream That Drives Engagement
1:00 PM – 4:00 PM
How to Use Customer Journey Mapping to Get a Leg Up on the Competition
1:00 PM – 4:00 PM
SEO Workshop: How to Rev-Up Rankable Content to Make Search Engines Purr
1:00 PM – 4:00 PM
Taking Your Podcast From Plan to Production to Playlist Powerhouse
5:00 PM – 6:30 PM
Opening Reception
7:00 PM – 9:00 PM
Dutch Dine-Around
TUESDAY, MAY 8
7:00 AM – 9:30 AM
Registration
7:45 AM – 8:15 AM
Breakfast Session: Wake Up, Shake Up (Mindfulness in the Age of Technology)
8:30 AM – 9:30 AM
Opening General Session/Kick-Off Keynote: How to Win Fans & Influence Consumer Behavior
9:40 AM – 10:30 AM
Interactive: How to Craft Killer Tweets and Use Twitter to Surprise & Delight
9:40 AM – 10:30 AM
Shakers on a Panel: Grow Your Own: 5 Ways to Extend Organic Reach in a Pay-to-Play World
10:30 AM – 10:55 AM
Networking Break
11:00 AM – 11:50 AM
Interactive: Finding Your Storytelling Sweet Spot on Facebook Live
12:00 PM – 1:30 PM
Networking Lunch and Movers & Shakers Awards Celebration
1:40 PM – 2:30 PM
Deep Dive: Instagram ROI: Low-Cost Visual Storytelling Tactics (That Look Expensive)
1:40 PM – 2:30 PM
Shakers on a Panel: All in the Family: Integrating Marketing, PR and Sales, Without a Ruckus
2:30 PM – 2:50 PM
Networking Break
2:50 PM – 3:20 PM
Birds of a Feather Roundtables
3:20 PM – 4:30 PM
General Session: The Art and Science of Online Engagement
4:30 PM – 7:30 PM
Off-Site Networking Activities
8:00 PM – 11:00 PM
Drinks with Shakers
WEDNESDAY, MAY 9
7:30 AM – 8:30 AM
Breakfast
8:30 AM – 9:20 AM
General Session: When Brands Take a Stand in a Highly Polarized Age
9:30 AM – 10:20 AM
Shakers on a Panel: Under the Influence: Activating Macro and Micro Influencers for Maximum Effect
9:30 AM – 10:20 AM
Deep Dive: Short-Form Video: Making an Impression in a Minute or Less
9:30 AM – 10:20 AM
Interactive: Snapchat vs. Instagram Stories: The Debate
9:30 AM – 10:20 AM
Social Jams: Cognitive Storytelling: How Augmented Intelligence is Benefiting Marketers
10:30 AM – 10:50 AM
Networking Break
11:00 AM – 11:50 AM
Shakers on a Panel: The New Rules of SEO: Crafting Content That Dances to Google’s Algorithm
11:00 AM – 11:50 AM
Interactive: How I Won the Hearts of Thousands of Fans Through My Podcast
12:00 PM – 1:00 PM
Lunch & General Session: Bridging the Generation Gap: Marketing to Millennials & Gen Z
1:00 PM – 1:50 PM
Shakers on a Panel: Marketing Automation: The Good, the Bad and the WTF
2:00 PM – 2:50 PM
Deep Dive: Employee Activation, Not Ambassadorship: Your Colleagues Are Not a Channel
2:50 PM – 3:10 PM
Networking Break
3:10 PM – 4:00 PM
Shake-Up Finale: Influencer Roundtable: How to Become an Impact Brand
4:00 PM – 4:15 PM
Who’s Going to Be $1,000 Richer and Other Awesome Giveaways