PRSA Georgia: Senior-level Communications Solutions For Working Effectively With The C-Suite

One silver-lining of living through a pandemic is the elevation of strategic communication among C-suite leaders. Now that you have a seat at the table, are you strengthening your position and offering critical business counsel?

As one of the most prominent Chief Executive Officers in Georgia, William Pate leads Atlanta Convention & Visitors Bureau with keen business strategy and effective marketing and communications tactics. As one of the most well-respected Atlantans, William has been awarded numerous accolades and tops the Atlanta Business Chronicle’s Most Admired CEO list almost annually.

With professional experience rooted in communications and marketing from his time serving as chief marketing officer at Bell South, William brings the experience as a trusted consultant and advisor to many of Georgia’s top leaders. How does William effectively communicate with the fellow C-suite executives? And how can his experience shape your career as a strategic communications leader?

Join the conversation with William as we discuss:

• The role of communications professionals as advisors
• How to work with the C-suite during a crisis
• Speaking their language – understanding the C-suite as a target audience
• What to do when it’s not going well, maintaining an effective working
  relationship

William will also provide advice for communications professionals who want to grow their careers. He shares how his work and experience shapes his decision-making for ACVB.

Find out how William is still guiding Atlanta’s leaders and discover more tips for strengthening your work as a valued business leader through his experience and career.

Please Note: 

• After registering, you will receive a confirmation email containing information about joining the webinar.
• Commitment concerns? If you’re not available to join the panel discussion live, please do not worry. Register today to receive the webinar recording on-demand – available for 30 days after the event.
• Registration will remain open through May 1 if you are fashionably late to the registration party and would like to receive the recording link.