IABC Atlanta: July Employee SIG – The Nuts and Bolts of Social Media Advocacy Programs

Fast forward from the once restricted land where communicators could not get companies to release access to the Internet to today where they are ASKING employees to engage in social media on their behalf. In this session, you’ll begin to understand this growing frontier and hear a case study on how to help your members grow thought leadership.

Joining us virtually will be Louise Miller, director of customer success from Social Chorus. Nolan Carleton, lead internal consultant from AT&T, will be joining us from Dallas to tell us how her team creates community and increases engagement in their social advocacy program.