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BMA Atlanta: Agency/Brand Partnerships in B2B – Outsourcing v. Insourcing
August 18, 2015 @ 11:00 am - 1:00 pm
$30 – $40Agency/Brand relationships in the B2B space:
When to outsource and when to insource
Join us for a panel discussion of the risks and rewards of keeping marketing initatives in-house vs. engaging a third-party resource.
Our panel:
Brian Rudolph – Digital Marketing Director at Verifone
Keri Kokayi – Marketing and Advertising Procurement from Coca-Cola
Yolanda Kokayi – Director of Marketing at Ingram Micro
Lance Weatherby – VP of Marketing at CallRail