In a world where consumers and B2B buyers are bombarded with new products daily, how do brands cut through the noise and create launches that drive real impact? Whether it’s leveraging AI-driven marketing, community-led growth, or viral digital experiences, today’s most innovative brands are rethinking the traditional product launch playbook.
This session will uncover the most effective, out-of-the-box product launch strategies from brands that have mastered the art of go-to-market success.
Agenda:
5:30pm – 6:30pm Networking/Registration Check-in
6:30pm – 7:30pm Panel Discussion/Q&A
Location:
NCR Voyix
864 Spring St NW
Atlanta, GA 30308
Parking:
Limited complimentary visitor parking is available at the NCR Voyix building. There are also paid parking options at the Centergy Parking deck (815 Williams St NW, Atlanta, GA 30309) and Lanier Parking Solutions – Modera Midtown (95 8th St NW, Atlanta, GA 30309)
Nearby MARTA Rail Stations
MARTA – Midtown Station
41 10th St NE (0.2 miles NE)
MARTA – North Avenue Station
713 W Peachtree St (0.5 miles SE)
Thanks to our host NCR Yoyix!
Panelists:
Sarah Tourville (Moderator) | CEO & Founder, Media FRENZY Global
Torarie Durden | Group Director of Marketing, Walmart Business
Karla Zientowski | Managing Director of Global Product Marketing, Delta Air Lines
Andy Simon | Sr. Manager, Restaurants Product Marketing, NCR Voyix
Moira Vetter | Founder & CEO, Modo Modo Agency
Notifications