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AMA Atlanta Social Marketing SIG – BKV Series
November 13, 2014 @ 7:30 am - 9:00 am
$25 – $40Speaker: Keith Radford, General Manager – Uber Atlanta
Event Topic: Uber – an Incredible Story of Social Success!
Keith will fascinate us all with Uber’s novel marketing efforts in the city, including on-demand stunts that have delivered everything from ice cream to Christmas trees to Atlanta riders. Learn how an incredible, integrated strategy can drive big returns from a company that has turned a whole industry upside down.
Uber is evolving the way the world moves. By seamlessly connecting riders to drivers through their apps, they make cities more accessible, opening up more possibilities for riders and more business for drivers. From their founding in 2009 to our launches in over 200 cities today, Uber’s rapidly expanding global presence continues to bring people and their cities closer.
7:30 AM – 8:00 AM Networking
8:00 AM – 9:00 AM Panel Discussion