TAG Connected Content Society in collaboration with the Atlanta Interactive Marketing Association (AIMA) presents Connected Marketing. In this event, we will discuss the impact of connected applications and IoT on marketing, and the opportunities and challenges presented by this.
In particular, through our keynote, we will provide you with a high level lay of the landscape and emerging business and technology trends impacting digital marketing, such as IoT, advanced analytics and blockchain. We will then delve deeper into connected content for digital marketing, security and privacy considerations, as well as a review of some of the key technologies.
This event will feature Edwin Marcial, renowned innovator and long time CTO of Intercontinental Exchange (ICE), as keynote speaker. Additional speakers include Chad Solomonson, Digital Marketing Lead at RDA.